A Salon Guide To A Web Presence Today’s consumers are going online to find the information they need, and it’s no different when it comes to hair and beauty salons. The days of flicking through a directory are over, as people want to find the right salon for them quickly and easily, on their laptop at home or on their lunch break, or on their mobile while out and about. That means it is vital for your salon to have a strong online presence, to be listed as a business that can cater for a potential client’s needs, and to be found in those online searches the modern consumer makes.